I peruse Dieline on a regular basis just to see what the graphic genius’ of the world have been up to. Packaging is a huge source of inspiration in so many ways, typography, color pallettes, shapes and sizes. I was very excited when I ran across the new branding for an ice cream shop called Honey and Mackie’s. The branding is hip, fun and modern all wrapped into one. Oh how the wheels are turning now! Check out the whole layout here.